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WPP PLC faces further earnings pressure in 2026 despite a new medium-term growth plan, according to Deutsche Bank, which has cut its price target to 425p from 510p while retaining a 'buy' rating. Following the group's full year 2025 results and strategy update last week, analyst Steve Liechti said new chief executive Cindy Rose's 'Elevate28' plan offers a clearer path to mid-term growth, which is positive for a…

WPP plc is a speculative turnaround play with a Buy rating and a £4/share price target, reflecting deep undervaluation. WPP faces ongoing structural challenges, client losses, and slow AI adoption, but manageable debt and cost-cutting support a potential recovery. Even under conservative assumptions — negative AEPS growth, margin pressure, and a halved dividend — WPP could deliver triple-digit returns over two years.

WPP plc (WPP) Q4 2025 Earnings Call Transcript

WPP PLC shares fell 4.5% to 260p after the advertising group unveiled a sweeping overhaul and cost-cutting plan as new chief executive Cindy Rose acknowledged recent underperformance and set out a three-year path back to growth. The group, which dropped out of the FTSE 100 in December, said it will move from a holding company structure to a single integrated company, streamlined into four operating units – WPP…

New boss Cindy Rose outlined her plan to lift the advertising group out of the doldrums as the board cut its final dividend to 7.5 pence a share from 24.4 pence a year before.