Analyst Price Targets — W
| Date | Analyst | Firm | Target | Price @ Post | Source | Headline |
|---|---|---|---|---|---|---|
| June 8, 2026 1:19 pm | Youssef Squali | Truist Financial | $99.00 | $69.47 | StreetInsider | Truist Securities Reiterates Buy Rating on Wayfair (W) |
| May 20, 2026 10:29 am | Steven Forbes | Guggenheim | $100.00 | $57.40 | StreetInsider | Guggenheim Reiterates Buy Rating on Wayfair (W) |
| May 4, 2026 10:36 am | — | Robert W. Baird | $76.00 | $65.48 | TheFly | Wayfair price target lowered to $76 from $85 at Baird |
| May 1, 2026 4:17 pm | — | Morgan Stanley | $110.00 | $65.53 | TheFly | Wayfair price target lowered to $110 from $128 at Morgan Stanley |
| May 1, 2026 1:54 pm | — | Goldman Sachs | $79.00 | $65.34 | TheFly | Wayfair price target lowered to $79 from $92 at Goldman Sachs |
| May 1, 2026 1:06 pm | Michael Lasser | UBS | $115.00 | $65.62 | TheFly | Wayfair price target lowered to $115 from $130 at UBS |
| May 1, 2026 10:47 am | — | Canaccord Genuity | $115.00 | $63.93 | TheFly | Wayfair price target lowered to $115 from $125 at Canaccord |
| April 30, 2026 9:45 pm | — | Cowen & Co. | $75.00 | $63.93 | TheFly | Wayfair price target lowered to $75 from $88 at TD Cowen |
| April 30, 2026 8:47 pm | — | RBC Capital | $76.00 | $63.93 | TheFly | Wayfair price target lowered to $76 from $92 at RBC Capital |
| February 24, 2026 11:54 am | David Bellinger | Mizuho Securities | $110.00 | $73.47 | TheFly | Wayfair price target lowered to $110 from $130 at Mizuho |
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Latest News for W

Etsy maintains positive net margins by connecting millions of independent sellers with a global buyer base. Wayfair is leveraging its proprietary logistics network and new physical stores to grow its share of the home goods market.

Shares of Wayfair Inc. (NYSE: W - Get Free Report) have been assigned an average recommendation of "Moderate Buy" from the thirty-one brokerages that are presently covering the company, Marketbeat Ratings reports. One equities research analyst has rated the stock with a sell rating, ten have assigned a hold rating, eighteen have assigned a buy rating

/PRNewswire/ -- Wayfair Inc. (NYSE: W), the destination for all things home, is kicking off its Black Friday in July event. The five-day sale brings

Wayfair and Carvana have been highlighted in this Industry Outlook article.

Wayfair and Carvana are uniquely positioned to gain share in an Internet commerce industry hit by macroeconomics, geopolitics and extreme competitiveness.
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