Analyst Price Targets — SBH
| Date | Analyst | Firm | Target | Price @ Post | Source | Headline |
|---|---|---|---|---|---|---|
| February 10, 2026 1:37 pm | Simeon Gutman | Morgan Stanley | $16.00 | $16.34 | TheFly | Sally Beauty price target raised to $16 from $14 at Morgan Stanley |
| February 10, 2026 11:46 am | — | Canaccord Genuity | $20.00 | $17.00 | TheFly | Sally Beauty price target raised to $20 from $19 at Canaccord |
| January 21, 2026 10:28 am | — | Raymond James | $19.00 | $16.05 | TheFly | Raymond James upgrades Sally Beauty on more consistent growth |
| January 15, 2026 1:22 pm | — | Morgan Stanley | $14.00 | $15.50 | TheFly | Sally Beauty price target raised to $14 from $13 at Morgan Stanley |
| January 14, 2026 11:32 am | — | Jefferies | $16.00 | $15.83 | TheFly | Sally Beauty assumed with a Hold at Jefferies |
| November 14, 2025 1:18 pm | Simeon Gutman | Morgan Stanley | $13.00 | $13.76 | TheFly | Sally Beauty price target raised to $13 from $10 at Morgan Stanley |
| October 28, 2025 10:16 am | — | Jefferies | $14.50 | $15.27 | TheFly | Sally Beauty price target raised to $14.50 from $12.80 at Jefferies |
| November 15, 2024 10:15 am | Linda Bolton Weiser | D.A. Davidson | $13.00 | $13.78 | StreetInsider | Sally Beauty Holdings (SBH) PT Raised to $13 at DA Davidson |
| July 11, 2024 6:43 am | Korinne Wolfmeyer | Piper Sandler | $13.00 | $9.94 | TheFly | Sally Beauty price target lowered to $13 from $14 at Piper Sandler |
| May 15, 2024 4:48 am | Linda Bolton Weiser | D.A. Davidson | $12.00 | $11.42 | StreetInsider | Sally Beauty Holdings (SBH) PT Lowered to $12 at DA Davidson |
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Latest News for SBH

The 13-stop HBCU campus tour brings products, education, and representation directly to students PLANO, Texas, Feb. 27, 2026 /PRNewswire/ -- Sally Beauty , the industry-leading destination for professional-quality hair color, hair care and nails, announces the continuation of its Rooted in Success campaign. Launched in 2024, the platform is dedicated to uplifting and celebrating community along with the next…

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Sally Beauty (SBH) remains a buy, as its turnaround strategy drives EPS growth through cost savings, store closures, and disciplined capital allocation. SBH now expects EPS between $2.02 and $2.10, with a continued focus on margin preservation. The company is expanding into fragrances and skincare, remodeling select stores, and leveraging strong demand for private-label products to support incremental growth.

Sally Beauty Holdings, Inc. delivered a double-line beat in fiscal Q1, supporting a hold rating at current valuations. SBH's comparable sales were flat, but gross margin expanded 40 basis points to 51.2%, reflecting improved profitability despite store closures. Adjusted EPS rose 12% to $0.48, with management slightly raising FY EPS guidance to $2.06 and maintaining a strong balance sheet.
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Insider Trading
Insider Trading
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|---|
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