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Puma's shares lost a chunk of Thursday's gains after some analysts said optimism over a change in the brand's fortunes could be premature.

PUMA SE (PUMSY) Q4 2025 Earnings Call Transcript

China's Anta Sports paid a big premium but doesn't appear likely to launch bid for all of Puma.

European equities climbed on Tuesday, supported by a raft of positive corporate updates that eased investors' concerns over recent trade tensions, while shares of Puma soared 19% after the sportswear maker sold a stake to China's Anta Sports.

Anta will pay 1.5 billion euros ($1.79 billion), or 25 euros per share, to take a 29.06% stake in Puma. The deal also came as Puma has struggled to revive sales after the new CEO Arthur Hoeld, a former Adidas executive, took the reins last year.
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