Ticker

U.S. IPO Weekly Recap: Trio Of Sizable Listings Underwhelm To Close Out January

Liftoff Mobile, a California-based mobile app marketing provider, announced on Thursday that it plans to launch . . . into the public markets.

The "year of mobile" may finally be upon us. Mobile adtech firm Liftoff filed to go public this week. Industry experts predict other mobile ad firms will follow, ending an adtech IPO drought.

One small IPO and three SPACs priced this week. Eight IPOs, including five sizable ones, and one SPAC submitted filings. Companies don't normally price US IPOs during holiday weeks, but two deals are scheduled for the week ahead.

Liftoff Mobile is seeking an IPO primarily to reduce its substantial $1.8B debt, leveraging strong topline growth and robust operating margins. LFTO demonstrates impressive sales and marketing efficiency, a Rule of 40 score of 66%, and consistent gross margins above 83%, signaling operational strength. Despite positive free cash flow and improved margins, LFTO's high leverage (net debt/EBITDA 7.5x pre-IPO) limits…