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Fundamental metrics indicate that beverages are greatly undervalued, while food, household products, and personal care are undervalued by 10%–14% but vary in quality. The iShares Global Consumer Staples ETF has lagged XLP since inception, despite recent 12-month outperformance driven by international equities; both ETFs are highly concentrated in top holdings. Two stocks were cheaper than their peers in March.

Consumer staples stocks generate reliable income, hold up during downturns, and tend to raise dividends even when growth slows.

KXI has quietly become one of the better-performing corners of the equity market in 2026.

Consumer sentiment has been sitting in recessionary territory for months, with the University of Michigan's index at 56.4 as of January 2026 and the S&P 500 up just 0.81% year-to-date.

Consumer sentiment has been sitting in recessionary territory for months, with the University of Michigan's index at 56.4 as of January 2026 and the S&P 500 up just 0.81% year-to-date. That combination is exactly the environment where defensive funds like KXI have historically demonstrated their characteristics. What KXI Is Actually Built to Do KXI tracks... The Global Staples ETF KXI Is Beating the S&P 500 (With…