Analyst Price Targets — GOOG
| Date | Analyst | Firm | Target | Price @ Post | Source | Headline |
|---|---|---|---|---|---|---|
| August 14, 2026 8:30 am | — | HSBC | $515.00 | $343.94 | StreetInsider | Alphabet (GOOGL) Reiterated at Market Outperform by Citizens on YouTube, Search Lead |
| July 24, 2026 8:08 am | — | Macquarie | $515.00 | $318.34 | StreetInsider | Alphabet (GOOGL) Reiterated at Market Outperform by Citizens on Broad Benefit from AI Leadership |
| July 23, 2026 12:17 pm | Gil Luria | D.A. Davidson | $350.00 | $315.62 | StreetInsider | Alphabet (GOOGL) PT Lowered to $350 at DA Davidson as Capex Set to Increase |
| July 23, 2026 11:25 am | Maria Ripps | Canaccord Genuity | $450.00 | $341.91 | StreetInsider | Canaccord Reiterates Buy Rating on Alphabet (GOOGL) |
| July 23, 2026 11:17 am | Deepak Mathivanan | Cantor Fitzgerald | $420.00 | $341.91 | StreetInsider | Alphabet (GOOGL) PT Lowered to $420 at Cantor Fitzgerald |
| July 23, 2026 10:39 am | Barton Crockett | Rosenblatt Securities | $393.00 | $341.91 | StreetInsider | Rosenblatt Reiterates Neutral Rating on Alphabet (GOOGL) |
| July 23, 2026 8:31 am | Jason Helfstein | Oppenheimer | $400.00 | $341.91 | StreetInsider | Alphabet (GOOGL) PT Lowered to $400 at Oppenheimer |
| July 23, 2026 8:30 am | Stephen Ju | UBS | $379.00 | $341.91 | StreetInsider | Alphabet (GOOGL) PT Lowered to $379 at UBS |
| July 23, 2026 8:19 am | Ross Sandler | Piper Sandler | $425.00 | $341.91 | StreetInsider | Alphabet (GOOGL) PT Raised to $425 at Barclays |
| July 23, 2026 8:18 am | — | Oppenheimer | $515.00 | $341.91 | StreetInsider | Alphabet (GOOGL) Reiterated at Market Outperform by Citizens on Strong Q2 Results |
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Latest News for GOOG

Alphabet's momentum may be returning. Here are the key catalysts and ETFs offering investors heavy exposure to GOOGL.

Google is launching conversational AI features within Docs, Gmail and Keep that let users ask questions about their inboxes and documents as well as do tasks using natural-language queries and dictation.

A federal judge confirmed Google runs an illegal monopoly in ad tech, then refused to break it up anyway. What that contradiction means for Alphabet investors depends entirely on what comes next.

Alphabet's cadence problem finally has a price tag. CEO Sundar Pichai said Gemini 3.5 Pro would arrive in June, but it still hadn't shipped as of September 2, 2026.

Alphabet leads the AI infrastructure race with innovations in power efficiency, optical switching, and hardware co-design, as highlighted at SEMICON Taiwan. GOOGL's 1.09 PUE provides a structural cost advantage over most peers, though hyperscalers like Meta and Microsoft are close. Proprietary Apollo optical switches and aggressive TPU cadence set GOOGL apart, compounding its hardware and operational edge.
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