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Analyst Price Targets — AAPL

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DateAnalystFirmTargetPrice @ PostSourceHeadline
March 2, 2026 4:30 pmStifel Nicolaus$330.00$264.66StreetInsider Evercore ISI Reiterates Outperform Rating on Apple (AAPL)
February 2, 2026 6:40 pmScotiabank$330.00$270.01StreetInsider Evercore ISI Reiterates Outperform Rating on Apple (AAPL)
February 2, 2026 1:00 pmRBC Capital$325.00$264.24StreetInsider Bernstein SocGen Group Reiterates Outperform Rating on Apple (AAPL)
January 30, 2026 1:10 pmRob ChangKGI Securities$306.00$257.48TheFly Apple upgraded to Outperform from Neutral at KGI Securities
January 30, 2026 12:49 pmTom ForteMaxim Group$300.00$254.67TheFly Apple upgraded to Buy from Hold at Maxim
January 30, 2026 10:21 amBarclays$239.00$258.28TheFly Apple price target raised to $239 from $230 at Barclays
January 30, 2026 10:15 amMichael NgGoldman Sachs$330.00$258.28StreetInsider Apple (AAPL) PT Raised to $330 at Goldman Sachs
January 26, 2026 1:32 pmJefferies$276.47$252.88TheFly Apple price target lowered to $276.47 from $283.36 at Jefferies
January 26, 2026 12:59 pmStephens$315.00$254.95StreetInsider Apple (AAPL) PT Raised to $315 at JPMorgan, 'Robust iPhone Demand'
January 9, 2026 11:49 amEvercore ISI$330.00$259.04TheFly Apple price target raised to $330 from $325 at Evercore ISI

Latest News for AAPL

Why Apple Is Playing Defense on Price and A.I.

Apple (AAPL) is making a defensive move with the iPhone 17E and a refreshed iPad Air, targeting budget-conscious consumers as smartphone demand cools. Daniel Rubino explains why the $599 price point is crucial for protecting market share against lower-cost Android rivals.

Schwab Network • Mar 2, 2026
Apple launches budget iPhone 17e at $599 alongside faster iPad Air

Apple Inc (NASDAQ:AAPL, XETRA:APC) has unveiled the iPhone 17e, a lower-cost addition to its iPhone 17 range priced at $599, as it kicks off what the company has signalled will be a multi-day wave of product announcements this week. The handset sits $200 below the standard iPhone 17 and is designed to compete more directly with mid-range devices from Samsung, Google and Chinese manufacturers in price-sensitive…

Proactive Investors • Mar 2, 2026

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